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Benefits

Redevelopment of brownfield land

Paragraph 125 (c) of the NPPF (2024) states that planning decisions should give substantial weight to the value of using suitable brownfield land within settlements for homes and other identified needs, proposals for
which should be approved unless substantial harm would be caused, and support appropriate opportunities to remediate despoiled, degraded, derelict, contaminated or unstable land. 


The London Plan identifies the need for hotel accommodation within London with
58,000 serviced accommodation rooms being provided up to 2041. There is therefore
an identified need for hotel accommodation within London and the site is brownfield
land. Paragraph 125 (c) of the NPPF therefore applies.

Provision of hotel accommodation and the vitality of Ilford Town Centre

As outlined in the above, London Plan Policy E10 identifies the need for 58,000 serviced accommodation rooms by 2041. The proposed development will contribute towards this target, which will help to ensure that there is sufficient accommodation for tourist and business travellers to London which is critical for it is economic livelihood. the proposals will deliver a new hotel and commercial space which will reinforce the commercial nature of Ilford Town Centre and ensure its vitality and viability in the long term.

This is supported by Local Plan Policy LP9. The Noting the recent deterioration of many town centres nationally, we consider that significant weight should be applied to the provision of hotel accommodation and the reinforcement of Ilford Town Centre.

Increased expenditure from customers

Customers to the hotel will have spending capacity that local businesses will benefit from. Based on other hotel schemes, we estimate that circa £2 million will be spend by hotel customers. Moderate weight is applied to this benefit.

Design and heritage, including public realm

It is considered that the proposals will enhance the ability to appreciate the significance of the neighbouring Listed Building. This includes the ground floor improvements and landscaping enhancements. This will attract great weight and is explained further in the Heritage Statement.

Ecological / sustainability / urban greening improvements

It is anticipated that the proposed development will achieve improvements in biodiversity net gain, urban greening factor and urban drainage. In addition, the modern day construction of the building will mean that it will be more efficient from a CO2 perspective, compared to the existing building.

These environmental improvements are considered to comprise significant weight in the context of Redbridge’s climate change emergency.

Accessibility and inclusion

The modern-day design of the proposed development means that it will be accessible for wheelchair users throughout, unlike the existing building. Moderate weight can be applied to this planning benefit.

Cranbrook Road Consultation 2025

info@cranbrookconsultation.co.uk